Largo, G. R. (2024). THE IMPACT OF TECHNOLOGICAL ADVANCES ON THE DEVELOPMENT OF DIGITAL MARKETING ON TIKTOK: Received: 5th August 2024 Revised: 22nd August 2024, 3rd September 2024 Accepted: 10th August 2024. PEOPLE: International Journal of Social Sciences, 10(3), 01–11. https://doi.org/10.20319/pijss.2024.103.0111